Snake Oil: Genuine Marketing in an Age of Cure-Alls

ریال3.584.000
Title: Snake Oil: Genuine Marketing in an Age of Cure-AllsAuthors: Dan RussellISBN: 1631958313Publisher: Morgan James PublishingYear: 2022Page: 256Language: English

Foundations of Marketing [7 ed.]

ریال6.090.000
Title: Foundations of Marketing [7 ed.]Authors: John Fahy,David JobberISBN: 1526849003Publisher: McGraw Hill EducationYear: 2022Page: 435Language: English

Advanced Theory and Practice in Sport Marketing [4 ed.]

ریال4.690.000
Title: Advanced Theory and Practice in Sport Marketing [4 ed.]Authors: Eric C. Schwarz,Kyle J. Brannigan,Kevin P. Cattani,Jason D. HunterISBN: 2022004627Publisher: RoutledgeYear:

Routledge Studies in Marketing Consumer Ethnocentrism, Country of Origin and Marketing: Food Market in Poland

ریال4.998.000
Title: Routledge Studies in Marketing Consumer Ethnocentrism, Country of Origin and Marketing: Food Market in PolandAuthors: Paweł Bryła,Tomasz DomańskiISBN: 9781032269009Publisher:

Sport Consumer Behaviour Marketing Strategies [2 ed.]

ریال4.928.000
Title: Sport Consumer Behaviour Marketing Strategies [2 ed.]Authors: Daniel C. Funk,Kostas Alexandris,Heath McDonaldISBN: 2022004342Publisher: RoutledgeYear: 2022Page: 352Language: English

Questionnaire Design: How To Plan, Structure And Write Survey Material For Effective Market Research [5 ed.]

ریال4.830.000
Title: Questionnaire Design: How To Plan, Structure And Write Survey Material For Effective Market Research [5 ed.]Authors: Kate Bolton,Ian BraceISBN: 1398604143Publisher:

Marketing and the Customer Value Chain: Integrating Marketing and Supply Chain Management

ریال4.928.000
Title: Marketing and the Customer Value Chain: Integrating Marketing and Supply Chain ManagementAuthors: Thomas Fotiadis,Dimitris Folinas,Konstantinos Vasileiou,Aggeliki KonstantoglouISBN: 1138394475Publisher: RoutledgeYear:

Management for Professionals Neuromarketing in Business: Identifying Implicit Purchase Drivers and Leveraging them for Sales

ریال2.072.000
Title: Management for Professionals Neuromarketing in Business: Identifying Implicit Purchase Drivers and Leveraging them for SalesAuthors: Benny B. Briesemeister,Werner Klaus

Integrated Marketing Communications: A Global Brand-Driven Approach [2 ed.]

ریال5.376.000
Title: Integrated Marketing Communications: A Global Brand-Driven Approach [2 ed.]Authors: Philip J. Kitchen,Marwa E. TourkyISBN: 303076415XPublisher: Palgrave MacmillanYear: 2022Page: 384Language: English

The Strategic Marketing of Science, Technology, and Medical Journals: A Business History of a Dynamic Marketplace, 2000–۲۰۲۰

ریال2.590.000
Title: The Strategic Marketing of Science, Technology, and Medical Journals: A Business History of a Dynamic Marketplace, 2000–۲۰۲۰Authors: Albert N.

Principles of Marketing [19 ed.]

ریال10.752.000
Title: Principles of Marketing [19 ed.]Authors: Philip Kotler,Gary Armstrong,Sridhar BalasubramanianISBN: 1292449365Publisher: PearsonYear: 2023Page: 768Language: English

SpringerBriefs in Business Social Media Addiction in Generation Z Consumers: Implications for Business and Marketing

ریال812.000
Title: SpringerBriefs in Business Social Media Addiction in Generation Z Consumers: Implications for Business and MarketingAuthors: Teresa Berenice Treviño Benavides,Ana

Commodity Branding: A Qualitative Research Approach to Understanding Modern Energy Brands

ریال2.170.000
Title: Commodity Branding: A Qualitative Research Approach to Understanding Modern Energy BrandsAuthors: Fridrik LarsenISBN: 3031299655Publisher: Palgrave PivotYear: 2023Page: 155Language: English

Future of Business and Finance FANOMICS®: Turn Customers into Fans and Profit from it

ریال4.494.000
Title: Future of Business and Finance FANOMICS®: Turn Customers into Fans and Profit from itAuthors: Roman Becker,Gregor DaschmannISBN: 3658412380Publisher: Springer-BCMYear:

Effectiveness of Influencer Marketing

ریال3.514.000
Title: Effectiveness of Influencer MarketingAuthors: Jane JohneISBN: 3658412968Publisher: Springer GablerYear: 2023Page: 251Language: English

Principles and Practice of Marketing [10 ed.]

ریال11.200.000
Title: Principles and Practice of Marketing [10 ed.]Authors: David Jobber Professor,Fiona Ellis-ChadwickISBN: 1526849534Publisher: McGraw HillYear: 2023Page: 800Language: English

Management for Professionals Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience through Digital Customer Engagement

ریال3.472.000
Title: Management for Professionals Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience through Digital Customer EngagementAuthors: Uli Schneider,Jürgen

Contemporary Issues in Marketing and Consumer Behaviour [3 ed.]

ریال2.884.000
Title: Contemporary Issues in Marketing and Consumer Behaviour [3 ed.]Authors: Elizabeth Parsons,Pauline Maclaran,Andreas Chatzidakis,Rachel AshmanISBN: 9781032061993Publisher: RoutledgeYear: 2023Page: 206Language: English

Innovatives Markenmanagement The Effects of Impartiality Disclosure on Brand Objectives for No and Multiple Product Endorsements

ریال3.794.000
Title: Innovatives Markenmanagement The Effects of Impartiality Disclosure on Brand Objectives for No and Multiple Product EndorsementsAuthors: Corina OpreaISBN: 3658413638Publisher:

Marketing of Consumer Financial Products: Insights From Service Marketing

ریال1.974.000
Title: Marketing of Consumer Financial Products: Insights From Service MarketingAuthors: Ritu SrivastavaISBN: 1637424302Publisher: Business Expert PressYear: 2023Page: 141Language: English

International Marketing Management

ریال8.442.000
Title: International Marketing ManagementAuthors: Ralph Berndt,Claudia Fantapié Altobelli,Matthias SanderISBN: 3662667991Publisher: Springer GablerYear: 2023Page: 603Language: English